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The first step in this transformation is removing inefficiencies in conventional apparel design workflows and increasing the capacity of technical apparel designers. With greater capacity, they can lead the migration of their industry to mass customization and lean apparel production.

Shimmy™ is a measurement automation and visualization platform that uses predictive analytics, artificial intelligence (AI), and augmented reality (AR) to accelerate conventional technical design workflows now while laying the groundwork for mass customization of apparel.

This Platform as a Service (PaaS) is a conduit from the apparel brand to the consumer. On one side, providing an interactive apparel shopping experience to delight customers. On the other side, pulling data through to inform and align technical design, merchandizing, manufacturing, and marketing functions with one point of truth -- for better, data-driven decision making.

Sarah Krasley